Meltwater Group announced as Headline Sponsor of this year's PRCA Awards

Meltwater Group

 

 


London, 13 June 2011 - The PRCA is delighted to announce Meltwater Group as the headline sponsor of the PRCA Awards for a second year in a row.

The Oscars of the PR Industry, the PRCA Awards have fast become the highlight of the awards season.  Recognising the best that the UK and International PR industry has to offer from both in-house communications teams and PR consultancies, the PRCA Awards reward the talent and impact of individuals, teams and campaigns at a glamorous black tie celebration.

Ashley Botten, UK & Ireland Director for Meltwater News, said: “We are very proud to support the PRCA in what they have established as a flagship event of the PR calendar. The sector is undergoing some rapid transformation, notably through the impact of social media on how brands now engage with their audiences.  Undoubtedly the winners will demonstrate high creativity while also seamlessly fusing social media strategies within their PR campaigns.  This year's event promises to be a celebration of some truly inspiring work and we look forward to further deepening our relationship with the PRCA, its members and the PR community.”

Francis Ingham, PRCA chief executive, said: “We are thrilled Meltwater are sponsoring our Awards for the second year running. Their support for the industry is fantastic and we are proud to be standing alongside them not only in the courts fighting the new digital license proposed by the NLA but also to celebrate the best that PR has to offer.”

Winning or being shortlisted for a PRCA Award is a fantastic achievement and a great boost for everyone involved.

The closing date for entries is 1 July 2011, with late entries accepted with an administration fee until 15 July.

This year's awards ceremony will be held on Tuesday 15 November 2011 at London's Park Lane Hilton.

Guests will enjoy a fun packed evening with a champagne reception and a three-course meal, followed by a night of dancing and entertainment. The interest and anticipation builds to a fevered pitch ahead of the black tie ceremony, so make sure you book your tickets early this year as it's certain to be another sell-out for a fourth year in a row.

If you are thinking of entering the 2011 PRCA Awards, you can find more information here.

                                                                                                                  - ENDS -

Notes to editors:

Media enquiries - please contact:

Katie Goodrum, PRCA Events Manager, katie.goodrum@prca.org.uk | 020 7233 6026

Dan Purvis, Director - PR, Meltwater Group, dan.purvis@meltwater.com | +44 7801 424 454


About The Meltwater Group
The Meltwater Group is a privately held software company founded in Norway in 2001, serving more than 18,000 clients through 57 offices located across North America, South America, Europe, Middle East, Africa, Asia and Australia. Meltwater is committed to challenging existing business models by introducing disruptive technologies. The Meltwater Group delivers B2B solutions based on search engine technology, cloud computing and talent management software. For more information, please visit http://www.meltwater.com.

About the PRCA
Who we are: Founded in 1969, the PRCA is the professional body that represents UK PR consultancies, in-house communications teams and PR freelancers.  The PRCA promotes all aspects of public relations and internal communications work, helping teams and individuals maximise the value they deliver to clients and organisations.

What we do: The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.

How we do it and make a difference: All PRCA members are bound by a professional charter and codes of conduct, and benefit from exceptional training. The Association also works for the greater benefit of the industry, sharing best practice and lobbying on the industry's behalf e.g. fighting the NLA's digital licence.

Who we represent: The PRCA represents many of the major consultancies in the UK, and currently has more than 230 agency members from around the world including the majority of the top 100 UK consultancies. We also represent around 60 in-house communications teams from multinationals, UK charities and leading UK public sector organisations

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