Vision Critical announced as PRCA Awards sponsor


London, 6 July - Vision Critical is a global research and technology firm that creates software and services solutions for over one third of the world's top 100 brands as well as the majority of leading UK marcoms agencies. The company has offices worldwide and its Sparq™ product is the most widely adopted community panel platform on the planet.

They've pioneered the use of engaging, visually stimulating research for over a decade and provide fast, cost effective B2B and consumer insight to a global audience.

Francis Ingham, chief executive at the PRCA said, ‘Delighted to have Vision Critical on board as a sponsor at this year's awards. Pioneers in the market research field, we look forward to working with them going forward.'

Vision Critical are proud to be a sponsor of the PRCA Awards 2011.

Final deadline for entry 17:00 on Friday 15 July 2011. View a full list of categories here.

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Notes to editors:
Media enquiries - please contact:

Katie Goodrum, PRCA Events Manager, katie.goodrum@prca.org.uk | 020 7233 6026

Will Cooper, Vision Critical, 020 7065 7282


About the PRCA
Who we are: Founded in 1969, the PRCA is the professional body that represents UK PR consultancies, in-house communications teams and PR freelancers. The PRCA promotes all aspects of public relations and internal communications work, helping teams and individuals maximise the value they deliver to clients and organisations.

What we do: The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.

How we do it and make a difference: All PRCA members are bound by a professional charter and codes of conduct, and benefit from exceptional training. The Association also works for the greater benefit of the industry, sharing best practice and lobbying on the industry's behalf e.g. fighting the NLA's digital licence.

Who we represent: The PRCA represents many of the major consultancies in the UK, and currently has more than 230 agency members from around the world including the majority of the top 100 UK consultancies. We also represent around 60 in-house communications teams from multinationals, UK charities and leading UK public sector organisations.

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