PRCA National Conference to define the Future of PR

London, 20 November 2012The PRCA 2012 National Conference will take place on the 22nd November in London, featuring the leading PR and communications practitioners.

The central theme of this year’s Conference is “The Future of the PR Industry”.  The project, commissioned by the PRCA Board of Management, saw industry experts form working groups to explore the key issues and challenges facing public relations profession in the coming years. Their initial findings were published online in early October, giving every industry practitioner a chance to comment and leave feedback.
“The Future of the PR Industry” project results will be presented at the Conference by notable speakers such as: Alex Sandberg, Chairman of the College Hill Group, who chaired the “Driving Value & Revenue Models in the Future” workstream; and Guy Woodcock, CEO of Montpellier, who will discuss the how the industry must adapt to the changing social factors.  
The keynote speech will be delivered by Peter Barron, Google’s Head of External Relations for Europe, Middle East and Africa. Members of the PRCA LinkedIn Group will be able to view the live-streaming of his address on their computers, tablets and mobile phones.
The Conference will see over 160 consultancy Managing Directors and In-House Communications Directors in attendance. They will be joined by the first generation of recruits from the PR Apprenticeship Scheme, created by the PRCA and Pearson in Practice.
Francis Ingham, PRCA Director General, said: “This year’s National Conference is shaping to be remarkable on every level. We have great content, excellent speakers, and an impressive audience.
“We are bringing together the entire industry, from the top agency heads to the young apprentices, to discuss our future as a profession. I am sure the Conference will prove a great success”.
The 2012 PRCA National Conference is sponsored by Deltek, marketiers4dc and the PRCA's research partner YouGov.
Limited number of seats are available, please click here to book.

Notes to editors
For more information about the PRCA National Conference, please contact
About the PRCA
Who we are: Founded in 1969, the PRCA is the professional body that represents UK PR consultancies, in-house communications teams, PR freelancers and individuals. The PRCA promotes all aspects of public relations and internal communications work, helping teams and individuals maximise the value they deliver to clients and organisations.
What we do: The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.
How we do it and make a difference: All PRCA members are bound by a professional charter and codes of conduct, and benefit from exceptional training. The Association also works for the greater benefit of the industry, sharing best practice and lobbying on the industry's behalf e.g. fighting the NLA's digital licence.
Who we represent: The PRCA represents many of the major consultancies in the UK, and currently has more than 300 agency members from around the world, including the majority of the top 100 UK consultancies. We also represent over 100 in-house communications teams from multinationals, UK charities and leading UK public sector organisations.
Comments (0)
Think before you print! Save energy and paper! Do you really need to print this page?
Fee Income
Drag here
  • This field should only be completed by the individual with responsibility for your company's PRCA membership.
  • NB - Once you check the box to the left of this field and click update this figure is fixed for the entire year.
  • Fee income is defined as fees or income arising from time spent on carrying out public relations consultancy work plus any mark up and any handling charges or profits made on disbursement or expenses.
  • This figure
    1. will be used to calculate your membership subscription fee for 2009
    2. will be published on the PRCA website and in the yearbook.
  • This figure must include the fees from any subsidiary companies but not associated companies (see below).
  • If you are bound by Sarbanes-Oxley please select that accordingly, we will contact you individually about your fee income.
Holders of public office
Drag here
  • Please list any employees who hold any public office including members of House of Parliament, members of local authorities or of any statutory organisations or bodies who are full- or part part-time directors, partners, staff, special advisers or consultants retained by the consultancy
Subsidiary companies
Drag here
  • These companies are entitled to the same benefits as other PRCA members, they must abide by the PRCA Professional Charter and Codes of Conduct and their fee income must be included in the fee income field above.
Associated companies
Drag here
  • These companies are not included in your membership and as such do not benefit from PRCA member benefits. These companies are not covered by the PRCA professional charter.
Current clients
Drag here

The clients listed in this section are those which retain a consultancy on a continuing basis to deal with their public relations either in a specialised area or as a whole. One asterisk (*) against a client's name indicates that the consultancy has been retained by that client for three years; two asterisks (**) indicate that it has been retained for at least five years. Clients served on an ad-hoc basis are listed separately.

Adhoc clients
Drag here

Clients for whom you have undertaken work in the last twelve months on a project rather than a retained basis

Conflict of interest clients
Drag here

NB This will not appear as a separate list in the yearbook.