Training & Qualifications

Unleash Your Inner Creative - Online - 27 June 2012

Description

Unleash Your Inner Creative

Description and how attendees will benefit

Creativity is the one of the most valued skills in business. How much training have your and your teams had in techniques, brainstorm facilitation, generating & nurturing ideas?  This training guarantees you’ll walk away with a toolkit of idea-generating techniques and a raft ways to overcome creative burnout individually and as a team. 

Who should attend

Anyone who has to develop creative ideas or problem-solve in their role, whether for a press office, a campaign or a new business pitch.

What attendees will learn:

• Preparing properly & the creative brief.
• Developing a creative attitude – ways to be more creative day to day.
• How to facilitate.
• How to structure a brainstorm.
• Creative techniques to generate, nurture and evaluate ideas


About the trainer
Claire Bridges

Claire has spent 17 years working in PR in agencies including Hill & Knowlton, Cake, JCPR and as Managing Director Consumer & Creative & Planning Director at Cohn & Wolfe with clients including Starbucks, 02, Heinz, Evian, COI, Diageo, P&G & Kellogg's. She has pitched over 200 times winning business from global clients.

Claire decided to focus on creativity following the realisation that PR teams are expected to be creative ‘on demand’ often without guidance or training. With extensive consumer and brand expertise, Claire’s experience also spans healthcare, in-house and corporate teams.

Claire is Founder of Agency4Agencies, which was established from the experience that no matter how good a business is there will always be blind spots, resource issues or creative burn out at some time. Services include training, consultancy and facilitation. Claire facilitates creative
sessions on a weekly basis for clients.

Training clients include Intercontinental Hotels Group, Pret a Manger, Ogilvy PR, Communications Management and House PR.

Claire also runs away days and workshops for clients big & small. She can develop the agenda, find a great venue & facilitate. She’s worked with a theatre director to creatively detox, developed teamwork with a cocktail master class, run trends workshops and immersed US clients in UK consumer’s lives with an evening out their way. She’s done it at a coaching inn, a private house with Coldplay’s chef on board to make supper and in a gallery.

Claire is studying for an MA in Creativity, Innovation and Leadership at City University and is a certified NLP Practitioner.

www.Agency4Agencies.com

Location

Course Details

Non-Member Price £120.00 excl. VAT | Member Price £95.00 excl. VAT

Places available: 36
Book Now
Level Intermediate
Date27 June 2012
Time10:30 - 12:00
Location17-23 Willow Place, London, SW1P 1JH
 


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