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PRCA Apprentice Coach wins Mentor of the Year award!

Anna White wins ‘Mentor of the Year’!

After a secret nomination from past apprentice, Lucy Salvage, Anna White was awarded ‘Mentor of the Year’ at the first Sussex Apprenticeship Awards on Thursday 9th December. We say congratulations to Anna on a momentous and rewarding celebration of her hard work, and a thank you for her impact on the industry.

Anna’s past apprentice, Lucy Salvage, commented:

“Anna has had an incredibly positive impact on me during my apprenticeship. Her praise and encouragement, especially during lockdown, kept me motivated and committed to the apprenticeship. It was largely due to her faith in my ability that I aimed high and went the extra mile to complete the distinction level criteria in my EPA. In September, I was awarded a Distinction Level for the Public Relations Assistant Standard.”

Anna White commented:

“Supporting what are mostly, but not always, young people from so many different backgrounds is very rewarding. It gives me a chance to share some of my work and life experience, and for me to learn from those who will shape the future of creative industries. Most importantly you see the apprentice grow and develop throughout the apprenticeship – many go on to excel in their workplace or cast their net wider by getting new jobs and new challenges.”

The PR Apprenticeship:

As training provider of the Level 4 Apprenticeship, the PRCA recruits and trains budding communicators to excel within the PR industry.

We place bright sparks into real-life PR agencies or departments where each builds up the knowledge, skills, and behaviours of a PR & Communications Assistant. Their day-to-day work experience is supported by PRCA Membership and industry training delivered by PRCA, and they sit an end-point assessment to demonstrate what they’ve learnt.

To find out more, speak to the team.