To coincide with our 50th year anniversary, The PRCA is leading a new initiative to help recognise and celebrate the practitioners who have shaped, changed, and redefined the PR and communications industry over the last 50 years. Launched as part of a year-long campaign to celebrate 50 years of the PRCA, PR Pioneers 50 will highlight the actions and achievements of 50 groundbreaking practitioners who, over the last 50 years, actively drove PR and communications forward. Here’s our first…
Will Whitehorn
Known for years as Sir Richard Branson's right-hand man, Will Whitehorn spent 24 years as Virgin Group’s Brand Development and Corporate Affairs Director. He rightly takes much credit for Virgin's revolutionary approach to PR and its brand. Branson also famously appointed Whitehorn as President of Virgin Galactic to help launch the first commercial flights to the final frontier – a role he held whilst chairing the Next Fifteen PR group.
