Campaign Challenges Award
· Winner: Grayling - Gosport Oil Fuel Depot Redevelopment
· Judges’ comments: The judges commented that Grayling were able to take a difficult topic and engage well with it. They added that the campaign addressed significant challenges and delivered excellent results.
Corporate Affairs Award
· Winner: Greenhouse PR - PCA Launch
· Judges’ comments: The judges felt that this was a strong campaign with excellent results. They commented that the campaign demonstrated great value for money in the coverage it received.
Digital and Social Media Campaign of the Year
· Winner: Confused.com - The Depth of the UK's Pothole Problem
· Judges’ comments: The judges commented that the campaign demonstrated excellent digital incorporation, striking a chord with a current issue that communities are facing.
Event, Launch, or Stunt of the Year
· Winner: Ambitious PR - Bringing Social Media Week to Bristol
· Judges’ comments: The judges commented that this campaign had at the heart of it a great idea, with excellent delivery and evaluation. They added that the campaign had excellent strategy therefore delivered great results.
Integrated Campaign of the Year
· Winner: Speed - Bidfoods Christmas Gift
· Judges’ comments: The judges felt that this campaign was strong, concise and clear. They commented that Speed were stand out winners.
Large Consultancy of the Year
· Winner: Speed
· Judges’ comments: The judges felt that this entry demonstrated excellent internal initiatives and a fantastic organisation. They added that the entry was a pleasure to read and was of a stand-out quality.
Low Budget Campaign Award
· Winner: Greenhouse PR - Launch of the Nature Friendly Farming Network
· Judges’ comments: The judges commented that this was a strong campaign on a limited budget, standing out against their competitors. They added that the work was well-executed.
Media Relations Award
· Winner: Bournemouth University - Hurricane Irma Expert Comment
· Judges’ comments: The judges commented that this campaign demonstrated international relevance and had resulted in a positive impact on the profile of the university. They added that the campaign demonstrated the excellent ability of the university to maximise on current issues and deliver fantastic results.
Rising Star of the Year
· Winner: Greenhouse PR - Jenny Briggs Account Manager Greenhouse PR
· Judges’ comments: The judges commented that Jenny epitomised the Greenhouse brand. They added that her fantastic achievements made her a clear winner in this category.
Small Consultancy of the Year
· Winner: Greenhouse PR
· Judges’ comments: The judges commented that they felt Greenhouse PR stood apart from their competitors as clear winners. They added that the entry displayed an excellent company ethos, with the ability to develop an ethical, yet commercially viable agency.
Trade and B2B Campaign
· Winner: Speed - BuzzBites Powered by Nestle Professional
· Judges’ comments: The judges commented that the campaign was clear and concise, demonstrating an excellent concept and great objectives.