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The PRCA Blog presents the leading insight articles for the PR and communications industry.

Public relations in an era of strategic partnerships

Johnny McGinley, Freelance Consultant, Johnny McGinley Consulting

Reginald Watts Prize Winner Julia Craggs' entry

Julia Craggs, Account Executive, 80:20 Communications

Arianne Williams' Reginald Watts Prize entry

Arianne Williams, Account Manager, KOR Communications

Henriette Stoll's Reginald Watts Prize entry

Henriette Stoll, Junior Account Executive, Instinctif Partners

Can AI make every campaign a success?

Stuart Youngs, Creative Director, Studio Texture Limited

Euan Steedman's Reginald Watts Prize entry

Euan Steedman, Press Officer, BBC

Denise Renner's Reginald Watts Prize entry

Denise Renner, Associate, Golin