Guide
To help clients get the most from their communications consultancies the IPA, ISBA, MCCA and PRCA have worked together to produce joint industry guidelines.
This best practice guide provides a series of practical steps that will help you write a brief that will give consultancies a clear scope and ensure that they understand what you are trying to achieve.
This resource is available to all members free of charge, please contact jo.brophy@prca.global for a digital copy.