Details
Summary:
Please join us for this PRCA Travel & Tourism Group event taking place on the evening of 20th March. Please arrive at 18:00 for an 18:30 start.
Event Type: Group Event
Address: PRCA, 82 Great Suffolk Street, London, SE1 0BE
Event Overview
Join a panel of experts specialising in behavioural change and ethical practices for an evening of insightful discussion on how PRs can encourage their clients to improve their corporate social behaviour.
This is an opportunity for PRs to understand how they can utilise their creativity and have a positive impact on society and the environment. Our panel of experts have all pushed for change within their organisations over the past decade, helping change board and consumer opinions.
Each member of the panel will demonstrate how PRs have been a force for good, showcase examples of making a difference to society and influencing behavioural change.
The panel will include:
- Mladen Ljubisic - Head of the Slovenian Tourist Board UK - Discussing the UN backed World Bee Day initiative
- Paul Nelson MPRCA - Communications Manager, World Travel Market
- Ian Rowlands, Director, Incredible Oceans and WhaleFest
- Vicki Brown, Editor, ResponsibleTourism.com
- Michael Solomon, Director, Responsible 100/Profit Through Ethics Ltd.
- Chaired by Frank Marr CMPRCA
This event is worth 15 points in the PRCA CPD Scheme.