Details
Summary:
Please join us for this PRCA Broadcast Group event taking place on the evening of 12th March. Please arrive for 18:00 for a 18:30 start.
Event Type: Member Event
Address: Golin, 2 Waterhouse Square, 140 Holborn, London, EC1N 2AE
Event Overview
Despite a general decline in media trust, according to the 2018 EBU Trust in Media Report, levels of trust in traditional broadcast media have actually increased across Europe. Most people (51%) trust TV (compared to 47% written press, only 34% the internet and 20% social media) and national news programmes attract huge audiences. Whilst regional BBC and commercial TV delivers reliable and targeted local news. So what do TV producers and editors need from PR professionals and when does this symbiotic relationship work best?
Join this event - featuring a Channel 5 News Planning Producer, BBC Business Planning Editor and a former TV producer now Broadcast PR Consultant with more than 30 years’ experience in the sector – to find out how PR professionals can maximise their chances of securing TV coverage.
This event is worth 15 points in the PRCA CPD Programme.
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