Details
Summary:
Now in its seventh year, the Digital PR and Communications Report is the leading insight into the digital strengths of the PR and Communications industry, developed by the PRCA and Ginger Research. Please arrive from 16:30 for a 17:00 start.
Event Type: Member Event
Address: is Hotel du Vin, Newcastle (Allan House, City Rd, Newcastle upon Tyne NE1 2BE), Newcastle, NE1 2BE
Event Overview
The Digital and Communications PR Report 2019 will reveal:
- Where the PR and Communications industry’s digital strengths lie
- How brands are responding to digital
- The kind of digital help that brands are calling for, and how PR and Communications agencies are responding
- The attitudes of the boardroom towards digital communications
- How specific social media platforms are being used and the ROI from using them
- Changing needs for training in digital
Chair
Harry Gardiner
Communications and Social Media Manager, PRCA
Panellists
Ruth Walker
Senior Digital PR & Outreach Manager at Evolved Search
Ruth has 11 years’ experience in journalism and digital PR. She has been shortlisted for Women in Marketing’s ‘One to Watch’ award for the past two years and nominated for the Northern Power Women Future List in 2018 and 2019.
Alongside the coverage Ruth gains for clients, she can be seen sharing her views with the likes of Forbes, BBC, Telegraph, Guardian, Mail, Huffington Post & Mashable on a regular basis.
Lauren Archer
Freelance Brand Marketing & PR Consultant
Lauren has a decade of communications experience, gained predominantly in the digital and technology sectors. She works with agencies, tech start-ups/scale-ups and software businesses to deliver creative, strategic communications.
Lauren is part of the NECC Women's Advisory Board, runs an award-winning North East food blog and is a finalist in the 2019 Women in Marketing awards.
Alice Millican
Freelance Social Media Manager & Content Producer
Alice has over 10 years’ experience working in creative marketing and communications roles across Premier League football, mass participation sport, and fashion and lifestyle. She was most recently Strategic Communications Manager – Social Media, for the Great Run Company.
She’s worked across everything from social strategy, digital narrative and branded content, to live event social media production and crisis communications.
#PRCADigital
Contact: events@prca.org.uk
This event is worth 15 points in the PRCA CPD Programme.
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