Details
Event Type: Group Event
Address: Met Office Collaboration Building, HPC Complex, Upper Richardson Science Park, Clyst Honiton, Exeter, EX5 2FS
Event Overview
PLEASE NOTE THIS EVENT IS POSTPONED.
Strategic PR champion, Ellen Carroll, will be sharing her ‘PR that PAYS' strategy at this free of charge lunchtime workshop.
If you work in PR and communications it can be hard to be strategic when you’re constantly being pulled in lots of different directions. It can also be difficult to prove the impact of your activity. This practical session will help you tackle these challenges, and give you the tools and confidence to achieve much better results, with the 'PR that PAYS' strategic approach.
Over lunch Ellen will share her four-step process to create PR and communication strategies that deliver the best results. You’ll learn how to focus on your Purpose, get tips on creating the right Assets, understand how best to measure your Yield before you Sustain your PR and communication for long-term impact.
Don’t miss out on this practical and interactive workshop. Lunch will be provided - when booking your free of charge space please include dietary requirements or email emily.hall@prca.org.uk.
This event is worth 15 points in the PRCA CPD Programme.