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PRCA Digital Group: The Social Hour Series with Pinterest


Date

21 Jan 2021

Time

16:00

Location

Details

Summary:

Zoom Event

Event Type: Group Event

Event Overview

The PRCA Digital Group has launched a new series, The Social Hour, providing an opportunity for in-house and agency teams to hear directly from the big tech platforms. Each month, there will be a special guest from a different big tech player to answer your questions on the latest tools available and how to maximise your paid and organic performance. Follow #PRCADigital

This month, we’re delighted to welcome Matt Whitehead, EMEA Agency Partnerships Lead, Pinterest, as our special guest. Matt will be joined by PRCA Digital Co-Chair Candace Kuss CMPRCA.

Pinterest is a visual discovery engine used by more than 400 million people around the world to find home and style inspiration, recipes and products from brands of all kinds. Matt leads European agency partnerships at Pinterest. Based in London, Matt is responsible for leading the strategy and operations for advertising and media agencies across the region to drive opportunities and value for brands on Pinterest. 

Prior to Pinterest, Matt spent over five years running the solutions engineering efforts across EMEA and APAC for Kenshoo, where he was responsible for proving the value of automation and predictive analytics to manage scaled search and social programs. Matt has a strong background in search advertising having managed paid and organic initiatives at Razorfish and Guava (now Artefact) earlier in his career.

Zoom links will be sent out to all attendees 24 hours prior to the event start time. If you sign up after this time, please contact kyrie.abrahams@prca.org.uk for the link.

This event is worth 15 points in the PRCA CPD Programme.