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Navigating the Paid Marketing Landscape in 2022 and Beyond


Date

01 Sep 2022

Time

10:30

Location

Webinar

Details

Event Type: Webinar

Places available: 50

Places remaining: 38

Trainer: Ned Poulter

Image of trainer

Event Overview

In this webinar, we will cover:

  • Campaign Strategy - “Starting with the objective in mind.” - Objective setting for paid activity and how to avoid confusing, expensive and ultimately fruitless efforts!
  • Measuring ROI - Importance of tracking pixels, event tracking and key metrics 
  • Audience Research & Development - Tools, tips and tricks
  • Platform-Specific Mini Deep Dive: covering ad formats, useful tools, and best practices for...
    • Facebook
    • Instagram
    • Twitter
    • LinkedIn
    • Google Ads
    • YouTube
  • Q&A

Who should attend?

Anyone who has an interest in how Paid Media could help them increase the reach and effectiveness of their online content campaigns. 

These may include:

  • [Online] PR Professionals
  • Content Marketers
  • Social Media Managers/Marketers
  • [Digital] Marketing Managers