Details
Summary:
How do you get to be a winner of an industry award? Of course a great idea needs to be at the heart of the entry but how you structure and write the entry can play a key part in ensuring that your work gets the attention is deserves. With the deadline for the PRCA Awards approaching and in response to demand from our members, we’ve developed this in-depth half -day session.
Event Type: Classroom
Places available: 10
Places remaining: 6
Trainer: Claire Bridges
Event Overview
What you will learn:
- How to structure your award entry
- How to be creative in writing the entry
- Think like a judge - tips on what the judges are looking for & how to appeal to a time-poor reader
- Entry guidelines
- What great looks like - review good, bad and ugly entries
- Workshop your own entry to improve it
- Strategy & practical tips for future entries
Who should attend?
PR Communications professionals who are involved in the awards submission process
Materials
Attendees will receive guidelines for future reference for award entries. The emphasis of this course is on work-shopping an entry and improving it in the session.