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Mastering the Message: Crisis Communications Preparation and Tactics for Leaders


25 Jun 2024







Date: 25th of June

Time: 9am arrival for a 9.30am start; 40 min panel discussion followed by a 15 min Q&A; finish at 10.30am

Organiser: The Work Crowd, Hanson Search, and the PRCA in conjunction with The Ivy Club


Event Type: Group Event

Address: The Ivy Club, In the Loft, 9 West Street,, London, WC2H 9NE

Event Overview

In today’s fast-paced and interconnected world, leaders must be equipped with effective crisis communication skills to navigate the complexities of public relations during times of turmoil. This panel discussion provides executives and communication professionals with the essential insights and strategies needed to handle crisis situations and manage their reputations with confidence and competence. The panel will share their insights, experiences, and views on managing crisis communications and protecting reputations effectively.


Key Themes

  •  Understanding Crisis Dynamics

  • The importance of planning and preparation
  • Does AI have a role in crisis communication preparation?
  • Building Trusted Relationships
  • How to work with the Media in a Crisis
  • The Role of Humility and Authenticity for Leaders
  • Stakeholder Engagement, the Importance of Internal Communications in a crisis


Who Should Attend?

Ideal for:

  • CEOs, COOs, and other C-suite executives
  • Public relations and communication professionals
  • Marketing and brand managers
  • Any leader responsible for organisational communication


  • Patrick Harrison: Partner at Highgate, a CEO & Sovereign advisory firm specialising in high-stakes issues. Patrick has over 30 years of experience helping prominent individuals and senior leaders in high-profile institutions and businesses to navigate complex environments, including international crises and major issues. He was previously Director of Corporate Affairs at Weber Shandwick and Press Secretary to HRH The Prince of Wales. Patrick began his career as a journalist and spent eight years as a Government spokesperson under both Conservative and Labour administrations.
  • Adam Fresco: Independent consultant focusing on crisis management, media training, and PR strategy for brands, CEOs and high-net-worth individuals . Previously, Adam was the Global Communications Director of Karhoo and Media Relations Director at Mission Media. He has close relationships with senior journalists, helping to manage media narratives. He spent twenty-five years in the media and was a news editor, senior reporter and crime correspondent at The Times

  • Kate Brader: Senior Managing Director at FTI Consulting, a global business consulting and management advisory firm. Kate is a crisis communications and management specialist with expertise in handling high-profile live incidents, including responding to the NotPetya cyber-attack and high-profile discrimination issues. Prior to FTI Consulting, Kate led the 'Live Response' service at Deloitte, joining through the acquisition of her firm Regester Larkin, where she ran the Americas business.


Madeleine Weightman Co-Founder of The Work Crowd, a global network of independent Consultants, working across the Marketing, Communications, and PR mix. 


Spaces are limited.


RSVP here