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PRCA SME Agency Group

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 Co-chaired by Matt Cartmell, Founder and Director of Carta Comms and Anna Geffert, Managing Director of HERA Communication Strategies, the new SME Group will seek to:

-Provide a place for SME agency heads to share ideas and advice, provide mutual support and challenge each other to develop as business leaders
-Provide unique opportunities for education, training, professional and personal development aimed specifically at aiding the development of SME agency heads, e.g. through guest speakers and panel discussions
-Provide help and guidance to SME agency heads on ways to maintain and promote mental good-health and wellbeing for themselves and their colleagues
-Provide long term business strategic advice including M&A guidance, advice and tips
-Support the development of SME agency leaders from diverse backgrounds and ethnicities and challenge stereotypes of what a PR agency leader is expected to be

The group is open to any agency with under 15 members of staff. We plan to hold regular virtual meetings plus occasional physical meetings.