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The Economics of Reputation

For more information about the Economics of Reputation project, contact Matt Cartmell.

The PRCA's Economics of Reputation project is aimed at developing understanding about the real value of reputation to all organisations.

Company Reputation and Employment

A study, in conjunction with Opinium Research, which reveals that a company’s reputation is one of the top three most important factors for people when it comes to seeking new employment.

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The CEO Uncovered

The public profile of the UK CEO matters now more than ever – check out this White Paper and associated videos.

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The Economics of Reputation toolkit

We have launched this easy-to-use toolkit, covering all the leading academic and business insights around the complex issue of reputation.

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The Value of Reputation

The PRCA, in conjunction with YouGov, has unveiled research into the importance and value of reputation for UK businesses. 

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