MATCHMAKER

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Looking for a Public Relations Agency? Use our Free matching service to find the right agency for you.

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We help your agency find new business opportunities

The PRCA's Matchmaker service is designed specifically to help PRCA agencies to find new business. To be on Matchmaker, agencies must have obtained the Communications Management Standard (CMS). Marketers, procurement professionals, business owners and in-house communications teams contact the PRCA looking for PR and communications support and through Matchmaker we connect them to the appropriate PR and communications agencies.

Up-front vs. commission models

Agencies are, by default, enrolled on a no win no fee commission based model. Should an agency win a brief, the PRCA will charge the agency either 5% of total project fees or of total first year fees.

However, agencies also have the choice to sign up for the up-front Matchmaker model.

What is the annual cost for the up-front model?

Fee income: Less than £500k Fee income: £500k - £99k Fee income: £1m - £4.9m Fee income: £5m+
£750+VAT £1,000+VAT £1,250+VAT £1,500+VAT

What are the benefits?

  • Enhanced agency profiles with the ability to showcase up to six interactive case studies including videos.

  • No commission owed upon winning a brief(s).

How do I sign up?

To become an up-front member, please indicate your interest by emailing richard.zetter@prca.org.uk

The general requirements to use our Matchmaker service are:

Communications Management Standard (CMS)

In addition to Matchmaker access, CMS-accredited agencies are also eligible to join the Business Development Group.

If you are interested in finding out more about CMS, please contact richard.zetter@prca.org.uk

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