Details
Summary:
Please join us for our PRCA Digital Group live crisis simulation event!
Event Type: Group Event
Address: Ten Square hotel, Donegall Square S, Belfast BT1 5JD, Belfast, BT1 5JD
Event Overview
At our interactive crisis simulation events, you can get hand-on practical experience of managing a crisis as it breaks and unfolds over digital and social media. Using Polpeo (www.polpeo.com), a crisis simulation platform, you will work in a team to manage the reputation of a brand going through a crisis. You will work together to agree your strategy and messaging, post live to simulated online and social media, and communicate with the brand’s customer and employees, the public, journalists, and influencers through the crisis.
Polpeo simulates how a crisis might play out across social networks and microblogs, forums, blogs, email, and online media. A live team behind the scenes mimics how the public might respond to the crisis and to everything you do. You’ll come away having experienced a realistic crisis, and armed with practical advice on how to handle a crisis should one of your clients be attacked. But best of all – it’s great fun to do! We’re sure you’ll enjoy it.
The crisis simulation is internet-based, so please bring a fully charged laptop or tablet with you, so that you can have a go on the simulator. Full instructions and training will be given on the day by Kate Hartley or Tamara Littleton from Polpeo.
This event is worth 15 points in the PRCA CPD scheme.
