Details
Summary:
THIS EVENT WILL BE VIRTUAL.
PRCA Purpose Group
Event Type: Group Event
Event Overview
In our first event, we will introduce the Purpose Group and share our insights into purpose-led communications.
Bearing in mind the current context, we will discuss the business response to COVID19 and highlight examples of successful purpose-driven communications from brands.
We will explore the role of PR professionals and how we can advise our companies and clients in this new and challenging environment.
We will also reflect on the opportunity for companies to pivot to purpose during this time, and finally we will consider what the future looks like in a purposeful world.
We will be answering questions during the session, so please see details below where you can submit these in advance.
Speakers:
Chloe Franses, Founder of Franses PR
Daniela Flores, Co-Founder of Purpose Union
This event will be virtual. If you have any questions you would like to submit in advance please contact Groups Manager Kyrie.Abrahams@prca.org.uk