Details
Summary:
Not just another writing course but a transformational experience to give wings to your words. In the morning, light-hearted writing games and exercises to develop your creativity and fluency. Then a session on the Psychology of the Writing Process to help you with brainstorming and structure.
In the afternoon, we apply what you’ve learned to the workplace. You’ll learn the secrets of powerful communication and be able to convey written messages with authenticity and conviction. Finally you’ll tackle – and get feedback - on a short, work-based writing project. You may be pleasantly surprised by the ease, speed and quality of what you produce.
Event Type: Classroom
Address: Virtual Classroom, Virtual Classroom
Places available: 8
Places remaining: 2
Trainer: Judi Goodwin
Event Overview
How attendees will benefit:
Inspirational writing workshop that offers a fresh new approach to unlock your creativity. Using unconventional techniques and a whole-person approach, this highly interactive day offers plenty of individual coaching and support.
You will be encouraged to explore your own approach to writing - and what, if anything, might be holding you back. You’ll be writing from the heart to convey a sense of purpose. And you’ll be targeting your readers using appropriate language and style.
The new perspectives you’ll gain are invaluable for newsletters, features, blogs, press releases, website content and social media, new client proposals, reports, emails, and all internal and external communication. So by the end of the day, you’ll have the skills and confidence to lift your writing to a whole new level.
Who should attend?
Anyone who postpones those dreaded writing tasks or takes too long to produce even a simple piece of copy. Also invaluable for anyone seeking new angles on well-worn topics or experienced writers who want to up their game.
You will learn how to:
- Write powerfully and persuasively
- Inspire and motivate your readers
- Make more impact by trusting your creative right brain
- Write with increased fluency and ease
- Banish procrastination
- Produce twice the text in half the time
- Build confidence and abolish writer’s block
- Write as naturally as you speak
- Communicate from the heart and the head
- Build real relationships with your audience by connecting on a human level
Delegate instructions
Please bring a pen and large format notebook (A4 is ideal) for writing. Participants will be asked to write with pen and paper for the exercises though it’s fine to use a laptop for your 20-minute work-based project if you prefer.
COURSE LEVEL
Designed for beginners and intermediate level. However even experienced writers will benefit from this unique and innovative approach to the writing experience.
Trainer: Judi Goodwin
Trainer and Writing Coach Judi Goodwin specialises in helping people to access their creativity and has taught thousands of people to write fluently and with impact. She combines a wealth of experience in journalism with a whole-person approach enabling participants to overcome their personal barriers.
She began her career in PR and advertising but when she made the transition to journalism more than 30 years ago, she initially battled with writer’s block. Always fascinated by how the mind works, she researched the psychology of writing to overcome her own difficulties. Now she passes on these techniques in her inspirational workshops.
Previous students include journalist members of the NUJ, financial wizards at The Bank of England, life-term prisoners at HM Prison Styal and people with mental health challenges. Her workshops build confidence and self-discovery – and she believes people learn best when they’re having fun!
Testimonials
It was incredibly engaging and fun without being too in your face or awkward. Also, the small number in the group was perfect, making interactions more meaningful.
I also thought the content was paced just right. It wasn't rushed at all, it wasn't information overload in one go, it was easily digestible."
Gayle Alexander, Queens University Belfast
“Loved the practical examples, and found that I was inspired to be bolder with my writing choices. “
William Paxton, Higgison Strategy
“It helped me to realise I am more creative than I thought. Also, encouraged me to write more often.”
Raquel Cruz, Finn Partners